Social media is an essential industry tool in order to attract and maintain consumer engagement. Consequently, the adoption rate of live social video has accelerated rapidly. Media organisations across the world need to react quickly to digital demands and capitalise on live social video investments; boosting their channels performance.
Grabyo is a professional cloud video platform for live clipping, live production and editing. With over 1 million clips created in Grabyo in 2021 and with a whopping 19 billion video views and 25,000 live broadcasts, they are uniquely placed to analyse the impact live video can make on your content delivery.
Their latest report analyses the best practices on how to integrate live social video into your content strategy. Explore fascinating insights from the likes of TikTok, Southampton FC and the Professional Squash Association (PSA).
Download the report now.
