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Women’s Euro 2022: New UK TV record for England win as 23.3m watch via BBC platforms

Victory over Germany sees 17.4m tune into BBC One with 5.9m streaming on iPlayer and BBC Sport.

1 August 2022 Steve McCaskill

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  • Wembley final becomes most-watched women’s soccer match ever in the UK
  • Previous record was 11.7m for Women’s World Cup semi-final
  • Euro 2022 final also best attended European Championship final ever

The Uefa Women’s Euro 2022 final between England and Germany was the most watched women’s soccer match ever in the UK, reaching a peak television audience of 17.4 million on the BBC and attracting 5.9 million streams on digital platforms.

England’s 2-1 victory in extra time at Wembley was the women’s national team’s first ever major tournament victory and the broadcast audience beat the previous 11.7 million record for a women’s match set during the Lionesses’ semi-final defeat in the 2019 Fifa Women’s World Cup.

The Women’s Euro 2022 match was also the most-watched television broadcast of the year in the UK, building on a steady stream of impressive viewing figures throughout the tournament.

England’s opening game against Austria was watched by 4.5 million viewers and 7.6 million tuned in for the quarter-final victory over Spain. The semi-final triumph over Sweden attracted an average of 7.9 million and a peak of 9.3 million, with 2 million streams.

Globally, the tournament has been the most-watched women’s European soccer championships in history.

“We are incredibly proud to have championed women’s soccer and are thrilled we were able to bring such a special sporting moment to the public,” said BBC director-general, Tim Davie. “This was the most-watched women’s soccer game on UK television of all-time and the most-watched programme in 2022 so far – and deservedly so. Everyone at the BBC is delighted at the win and being able to share that with the public.”

Women’s Euro 2022 was also the best-attended tournament in history, with an average attendance of 18,544 and a combined spectatorship of 574,875. The previous total record was 240,555, set in 2017.

The final itself drew 87,192 spectators – the highest single attendance ever for any men’s or women’s European national team tournament match.

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