Schweppes Australia has become the official non-alcoholic drink supplier of West Australian soccer body Football West.
The two-year deal sees Schweppes brand Solo take naming rights to the state league knockout cup competition. Quarter finalists in the Solo Cup will receive increased prize money as part of this new agreement.
Additionally, all affiliated Football West clubs are eligible for an exclusive Schweppes account which provides access to their full range of products at wholesale prices, door-to-door deliveries and a rebate scheme that aims to put money back into the grassroots game.
Ben Fitzpatrick, commercial and marketing manager for Football West, said: “To have a national company as a partner is a huge boost for the local game. The benefits will flow directly to our affiliated clubs. This deal is further evidence of the increasing professionalism of West Australian football and that we have the ability to attract top corporate partners to our game.”
Mike Evans, state manager of Schweppes in West Australia, said: “We are delighted to partner up with Football West locally to bring Schweppes’ sophistication and excitement to such a professional organisation.”
Football West – Schweppes Australia