Perform pushes for RunningBall acquisition

Digital sports specialist Perform has announced a proposed multi-million dollar acquisition of sports data company RunningBall.

16 May 2012 Michael Long
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Digital sports specialist Perform has announced a proposed multi-million dollar acquisition of sports data company RunningBall.

According to an official press release, the proposed transaction will range from a minimum value of US$128 million to a maximum value of US$163 million.

Perform’s acquisition of RunningBall must first be approved by the group’s shareholders. As such, a general meeting has been schedule for Thursday 31st May.

If the acquisition is approved the addition of RunninBall's real-time sports data service will enhance Perform's range of sports media properties including Goal.com, Soccerway.com, Sportal.com.au, spox.com, GSM, Watch&Trade and Watch&Bet.

“We are delighted to be able to announce the proposed acquisition of RunningBall, which would be the largest and most significant in Perform's history to date," said Perform joint chief executive Oliver Slipper. "RunningBall is a perfect fit for Perform – its high-quality real-time data provides us with a huge depth of additional live event coverage and offers us significant opportunities across the Group. We are really excited about this transaction, which will further consolidate Perform's position as one of the leading digital sports businesses.”

RunningBall founder and chief executive Hans Thomas Gross added, "This is a great opportunity for everyone associated with RunningBall. Perform is a perfect partner, and as a market leader in digital sports with an extensive portfolio of rights, will really help grow our business. Our focus on supplying quality live data is very complementary to Perform's sports editorial and video products, opening up a wide range of opportunities to capitalise on."

Perform – RunningBall