North Carolina-based WIX Filters has renewed its sponsorship of two-time NHRA Funny Car champion Tony Pedregon.
The company, which is part of the Affinia Group family of brands, will serve as the primary sponsor of Pedregon’s Toyota Camry at four races in this year’s Mello Yello Drag Racing Series: in Charlotte on 21st April, in Chicago on 30th June, in Seattle on 4th August, and in Pomona, California on 10th November.
The financial terms of the deal, which extends a partnership that began in 2011, were not disclosed.
“WIX Filters has a great reputation for meeting the demands of the high-powered sport of drag racing,” Pedregon said. “Our team depends on the high performance and technical superiority of WIX products and we are honoured that WIX will be a primary sponsor this season.”
Mike Harvey, brand manager for WIX Filters, added: “WIX is looking forward to another action-packed season of NHRA racing with Team Pedregon. The Mello Yello Drag Racing Series is one of the most popular forms of racing and serving as the primary at four races known for its enthusiastic crowds offers us a great platform to highlight the WIX brand.”
Tony Pedregon – WIX Filters