MP & Silva appoints Jochen Lösch

Former Traffic Sports Marketing man joins media giants as new chief executive.

21 October 2016 George Dudley
SHARE THIS ARTICLE

Leading global media company MP & Silva has announced Jochen Lösch as its new chief executive.

In his new role Lösch will be responsible for setting the company’s vision, values and business strategy as well as leading global client relationships. He will also be responsible for driving growth across MP & Silva’s business functions, including its media property rights portfolio, digital and sponsorship services.

He brings with him almost 20 years’ experience in leading executive positions in the international sports industry. Previously, Lösch spent four-years as managing director for Sportfive Americas, before becoming Sportfive’s vice president of TV Rights in 2005. His most recent post was as president of international business at Traffic Sports Marketing.

“I am delighted to join MP & Silva as chief executive,” said Lösch. “ After having spoken to the Board about their ambitions, it is clear that this is an exciting time to be joining MP & Silva, a time of rapid growth and increasing international success. 

“The company has an incomparable sales network of global sports media rights, and an invaluable reputation within the industry. I look forward to working with the excellent team already in place, and helping to build upon these successful foundations.”