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US-based sports-focused streaming service Fubo has added Major League Baseball’s (MLB) direct-to-consumer (DTC) service MLB.TV to its lineup of live baseball coverage.
Confirmed:
- MLB.TV expected to launch on Fubo ahead of the opening day of the league’s 2023 season on 30th March
- Fubo customers can add MLB.TV to their existing channel plan for US$24.99 per month, with subscribers able to stream games on demand using Fubo’s Lookback feature
- MLB.TV offers every out of market MLB game live
Context:
The addition of MLB.TV bolsters Fubo’s baseball coverage, having already secured a distribution deal for MLB’s broadcast channel MLB Network, as well as access to MLB Strike Zone, the league’s highlights network.
Earlier this year, Fubo, which rebranded from FuboTV earlier this month, also struck a carriage agreement with Sinclair’s Diamond Sports Group (DSG) for the 19 Bally Sports regional sports networks (RSNs), although the RSNs are currently at risk of losing their MLB rights due to DSG filing for bankruptcy.
Comment:
“With today’s MLB.TV partnership, Fubo now offers the most baseball coverage of any streaming company, on top of our already leading position for local sports coverage and our robust NFL and college sports packages,” said David Gandler, Fubo co-founder and chief executive.
Coming next:
MLB is currently in a battle with DSG to take back local broadcast rights covering several franchises and the league is reportedly willing to stream games for free should it be successful in its attempts.
