Chinese online streaming broadcaster LeTV has agreed a three-year partnership with Dutch Eredivisie soccer side AFC Ajax.
Under the agreement, LeTV will be the exclusive media partner of Ajax in China until the end of the 2017/18 Eredivisie season, and the broadcaster will partner with Ajax to establish a soccer training camp for the Amsterdam-based club in China.
LeTV will also collaborate with Ajax to arrange the broadcast of the club's pre-season tours in Asia.
Ajax are currently top of the Eredivisie on goal difference, level on points with Rotterdam-based rivals Feyenoord.
Chinese online streaming broadcaster LeTV has agreed a three-year partnership with Dutch Eredivisie soccer side AFC Ajax.
Under the agreement, LeTV will be the exclusive media partner of Ajax in China until the end of the 2017/18 Eredivisie season, and the broadcaster will partner with Ajax to establish a soccer training camp for the Amsterdam-based club in China.
LeTV will also collaborate with Ajax to arrange the broadcast of the club's pre-season tours in Asia.
Ajax are currently top of the Eredivisie on goal difference, level on points with Rotterdam-based rivals Feyenoord.