Korean Air has become a prestige partner of the 2014 Asian Games, which will be held in the South Korean city of Incheon.
The airline has gained the rights to use the Asian Games logo in advertising. No financial details have been released.
The agreement also includes Korean Air's parent company Hanjin Group, which will build a marina and accomodation for athletes in time for the event in and around Incheon.
Korean Air is the third partner to be secured for the event, following 361 Degrees and SK Group. A statement from the local organising team said it was 'aggressively putting effort for sponsorship' ahead of the event.
Korean Air – Asian Games 2014
