FISU signs long-term TV deal with Eurosport

The International University Sports Federation (FISU) has announced a new six-year partnership with pan-European broadcaster Eurosport.

24 September 2012 Michael Long
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The International University Sports Federation (FISU) has announced a new six-year partnership with pan-European broadcaster Eurosport.

The long-term partnership, which begins September 2012, sees Eurosport providing FISU events with comprehensive television coverage on an international basis.
 
In addition to airing FISU's summer and winter Universiades, Eurosport will also produce a monthly magazine programme entitled Campus which will be dedicated to World University Championship events.
 
According to an official press release, 'Eurosport and Eurosport 2 will broadcast 60 hours in HD for each summer Universiade and 40 hours in HD for each winter Universiade.'
 
The next FISU-organised event will be the 27th Summer Universiade in Kazan, Russia in July 2013.
 
“I am extremely pleased that FISU has signed a multi-year partnership with Eurosport for our upcoming events,” said FISU president Claude-Louis Gallien. “Like FISU, which strives for excellence on the academic campus and on the sports field, Eurosport has been pursuing excellence in bringing the major international sports events in the homes of many sports fans. I am confident that with the help of Eurosport the international university sport movement will continue to grow in popularity worldwide.”
 
Eurosport chairman and chief executive Laurent-Eric Le Lay said, “We are delighted to have this opportunity to bring Eurosport's unrivalled expertise and multi-media credentials to this long-term partnership with FISU, which will enable fans to follow the upcoming athletes of the future. We are committed to being the first to showcase the best young rising stars in sport as we do with football for example with the NextGen Series and other international youth competitions. We are looking forward to developing a strong relationship with FISU which will give a platform to its highly respected events, commercial partners and key messages. Eurosport is committed to ensuring action from the Universiades and its associated events are accessible to sports fans across Europe.”

FISU – Eurosport