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Appliance and electronics manufacturer Hisense has been announced as a global sponsor of the 2024 Uefa European Football Championship.
Contract:
- Hisense also gains sponsorship rights for Uefa European qualifiers for 2023/24 and 2025/26
- Company to sponsor Uefa Nations League finals in 2025, Uefa U21 Euro 2025, Finalissima 2024 and Uefa Futsal 2026 as part of extended deal
Context:
Hisense has previously sponsored Euro 2016 and Euro 2020, as well as the 2022 Fifa World Cup.
Comment:
“The championships are an invaluable way to connect with consumers all over the world, and we look forward to providing fans across the globe with an unparalleled viewing experience of Uefa Euro 2024 through our cutting-edge technology,” said Howard Grindrod, vice president of Hisense UK.
Coming next:
To celebrate the sponsorship’s announcement, Hisense is offering customers the chance to win tickets to the Euro 2024 final.
