ESPN signs ultimate broadcast deal

ESPN has acquired the broadcast rights to a series of major frisbee events, signing a multi-year agreement with USA Ultimate.

21 March 2013 David Cushnan
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ESPN has acquired the broadcast rights to a series of major frisbee events, signing a multi-year agreement with USA Ultimate.

The deal will see ESPN broadcast the College Championships and the Triple Crown Tour, standout events in the sport.

ESPN will produce and distribute live coverage of the College Championships as well as the US Open and National Championship via its ESPN3 online service.

“This is an exciting development for USA Ultimate,” explained USA Ultimate chief executive Tom Crawford.

“The networks of ESPN represent the premier sports platform in the world, and aligning ourselves with the most powerful brand in sports puts ultimate in an extraordinary place. We are thrilled to collaborate with ESPN for the foreseeable future.”

Crawford added: “The strategy we’ve discussed with ESPN will serve both the traditional television viewer as well as our young and tech-savvy membership base with multiple convenient and accessible viewing options.”

USA Ultimate is the national governing body of the sport of ultimate, which was previously known as ultimate frisbee. The organisation has more than 45,000 members, although the ESPN deal means its major events will be broadcast to over 83 million homes.

This year's College Championships, featuring 40 teams, takes place at the end of May, while the US Open takes place at the start of July.

ESPN – USA Ultimate