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Cleveland Cavaliers to cover Bally Sports+ subscriptions for season ticket holders

Subscription streaming platform offers access to regional sports coverage for US$19.99 per month.

3 October 2022 Rory Jones

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The National Basketball Association’s (NBA) Cleveland Cavaliers will cover Bally Sports+ subscription costs for Cavs United members with full or half season tickets.

The move follows the recent nationwide US launch of the Bally Sports+ subscription service, which is priced at a monthly fee of US$19.99.

The Cavs will additionally pay for subscriptions of foundation members and the team’s corporate sponsors.

Subscription streaming service Bally Sports+ provides access to the Bally Sports Ohio regional sports network (RSN), which holds the Cavaliers’ local broadcast rights.

Since acquiring 21 RSNs from Disney for a combined sum of US$10.6 billion in 2019, Bally Sports co-owner Sinclair Broadcast Group has drawn criticism for withdrawing regional coverage from other subscription platforms such as YouTube TV, Hulu, FuboTV and Sling.

Bally Sports Ohio also holds the regional rights for National Hockey league (NHL) franchise the Columbu Blue Jackets and select games involving Major League Soccer (MLS) club Columbus Crew.

“Under the leadership and principles of our Chairman Dan Gilbert, we always strive to ‘do the right thing’ and this is absolutely the right thing to do,” said Nic Barlage, chief executive of the Cleveland Cavaliers.

“While we know nothing matches attending a game in person at the FieldHouse, it is extremely important to us that our most vested fans have an all-encompassing membership platform that provides exclusive access and engagement at every turn.

“We know how frustrating it has been to not have a convenient way to watch Cavs games on TV over the last few seasons, but we think the Bally Sports+ app is a great solution.”

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