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BeIN Sports retains Rugby World Cup rights in Southeast Asia

Qatari-based broadcaster to show 2023 tournament in ten territories on dedicated pop-up channel.

27 July 2023 Josh Sim

Getty Images

Qatari-based broadcaster BeIN Sports has renewed its exclusive rights deals across ten countries in Southeast Asia for the 2023 Rugby World Cup.

Contract:

  • BeIN to show the tournament in Hong Kong, Singapore, Malaysia, Brunei, Indonesia, Timor-Leste, Philippines, Thailand, Laos and Cambodia
  • All 48 Rugby World Cup games will be shown on the BeIN Sports Rugby pop-up channel, as well as on the BeIN Sports Connect streaming platform
  • BeIN Sports Rugby to be available on ‘select pay-TV platforms in the region’ and on BeIN Sports Connect
  • Coverage to also include player interviews, analysis and behind-the-scenes features

Context:

This is the second straight Rugby World Cup broadcast by BeIN in Southeast Asia, following its coverage of the 2019 edition held in Japan.

Comment:

“The partnership between World Rugby and BeIN Sports is an excellent opportunity to showcase the sport to a wider audience, furthering the growth and interest in this region,” said Mike Kerr, BeIN’s managing director for Asia-Pacific.

Coming next:

BeIN Sports Rugby will begin programming on 1st September, with the Rugby World Cup kicking off a week later.

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