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Qatari-based broadcaster BeIN Sports has renewed its exclusive rights deals across ten countries in Southeast Asia for the 2023 Rugby World Cup.
Contract:
- BeIN to show the tournament in Hong Kong, Singapore, Malaysia, Brunei, Indonesia, Timor-Leste, Philippines, Thailand, Laos and Cambodia
- All 48 Rugby World Cup games will be shown on the BeIN Sports Rugby pop-up channel, as well as on the BeIN Sports Connect streaming platform
- BeIN Sports Rugby to be available on ‘select pay-TV platforms in the region’ and on BeIN Sports Connect
- Coverage to also include player interviews, analysis and behind-the-scenes features
Context:
This is the second straight Rugby World Cup broadcast by BeIN in Southeast Asia, following its coverage of the 2019 edition held in Japan.
Comment:
“The partnership between World Rugby and BeIN Sports is an excellent opportunity to showcase the sport to a wider audience, furthering the growth and interest in this region,” said Mike Kerr, BeIN’s managing director for Asia-Pacific.
Coming next:
BeIN Sports Rugby will begin programming on 1st September, with the Rugby World Cup kicking off a week later.