SportsPro news editor Tom Bassam and features editor Sam Carp join Eoin Connolly for another sports industry update, including a look ahead to the World Athletics Championships in Eugene, Oregon.
They ask what impact the track and field showpiece will have and whether the sport can evolve to find a new place in the modern media ecosystem. They also consider Nike’s influence on a hometown event, and World Athletics’ plans to rebuild an American presence ahead of LA 2028.
There is also time to preview golf’s 150th Open and reflect on a busy week for world soccer in the courts.