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Podcast | Bruin Capital’s George Pyne on investment, innovation, NFTs and value in sports technology

The founder and chief executive of the Bruin Capital on his fund's investment strategy and how sports technology is changing the industry.

1 February 2022 SportsPro
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In a session from SportsPro’s inaugural Ignition event, Eoin Connolly talks to George Pyne, founder and chief executive of the Bruin Capital investment fund .

In this episode of the SportsPro Podcast, Pyne explains how Bruin identifies opportunities, how its partnerships with scale-up companies like Deltatre, Two Circles, Oddschecker and TGI Sport, as well as its contrasting investment strategy in the startup space.

Pyne also lays out some of the key growth trends in sports technology, shares his thoughts on the prospects of non-fungible tokens (NFTs) and metaverse technologies, as well as offering his thoughts on how the industry has changed since he moved on from IMG to set up Bruin Capital in 2015.


Some personal news… the SportsPro Podcast has been nominated for a Sports Podcast Award. If you like what you hear, please vote for us in the Best Sports Business Podcast category here. Please note that you will have to register first.

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