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Company Size

1,000 - 5,000 employees


San Francisco

How the WNBA, DC United and HighlightHer are reaching Gen Z audiences

Gen Z remains a sought after but hard to retain demographic. DC United’s Danita Johnson, the WNBA’s Colie Edison and HighlightHer’s Arielle Chambers outli...


4 May 2023

SportsPro Reviews… Jessica Berman’s first year as NWSL commissioner

Jessica Berman’s first year as commissioner of the National Women's Soccer League was as much about dealing with the past as building for the future. After 12...


24 April 2023

NBA 2K League strikes Meta deal for live VR esports broadcasts

Live events will be shown in Horizon Worlds and Xtadium through to August.

OTT & Digital

14 April 2023

Kelly Simmons to leave the FA in 2024, plus more

All the week’s movers & shakers in one place.

Politics & Governance

24 March 2023

The esports industry in 2023… is it game over or game on?

The Covid pandemic generated newfound attention for competitive gaming, but the economic climate and harsh business realities have tempered its progress. Sports...


6 March 2023

Tencent leads fitness tech firm Quell’s US$10m funding round

New investment brings fitness gaming company's total funding to US$15.6 million.


20 February 2023

TikTok rugby ball
TikTok considers paywalled videos and revamped creator fund to drive activity

Sports industry and fans could benefit from more direct and indirect monetisation options.

OTT & Digital

16 February 2023

Opinion | What soccer’s growing popularity means for 2026 World Cup sponsors

Soccer fandom is on the rise in North America ahead of the men’s Fifa World Cup in 2026. Jon Stainer, managing director at Nielsen Sports Americas, makes sens...


16 February 2023