Website
Founded
1922
Sector
Insurance
Company Size
10,001+ employees
Location
Bloomington, Illinois
Opinion
Why it doesn’t make sense for the Premier League to abandon the 3pm blackout… yet
The Premier League's domestic rights growth has been driven by careful supply management. Offering all games to broadcasters would flood the market and limit fu...
Opinion
7 July 2023
Analysis
MLB 2023 commercial guide: Every franchise, every sponsor, all the major TV deals
SportsPro presents its annual commercial breakdown of the world’s preeminent baseball league and its 30 teams.
Analysis
3 April 2023
Analysis
SportsPro Reviews… FanDuel’s live Super Bowl commercial
FanDuel’s month-long ‘Kick of Destiny’ campaign culminated with Rob Gronkowski attempting a 25-yard field goal in the first-ever live Super Bowl ad. In it...
Analysis
15 February 2023
News
Super Bowl scores biggest audience since 2017 as 113m tune into Fox to see Kansas City Chiefs’ comeback win
Rihanna's brings in second highest halftime show audience with 118.7m viewers.
Content & Programming
14 February 2023
News
Super Bowl 2023 preview: How the Kansas City Chiefs and Philadelphia Eagles compare commercially ahead of Arizona showdown
A landmark event on the US calendar, Super Bowl LVII promises to break all sorts of records. Ahead of kick-off at State Farm Stadium, SportsPro provides the low...
Analysis
10 February 2023
News
Study: 58% of US viewers would be interested in a metaverse Super Bowl experience
One quarter of viewers would like to see more interactive features during this year's game.
Social Media & Fan Engagement
7 February 2023
News
Super Bowl 2023 betting on course to hit record US$1.1bn
US sportsbooks forecast to surpass 2022 total of US$947m for NFL showpiece.
1 February 2023
News
Study: Super Bowl LVII to bring in US$600m for Arizona economy
80% to 90% of 100k people attending Super Bowl-related events expected to be from outside Arizona.
Finances
30 January 2023
