Website
Founded
2004
Sector
Technology
Company Size
1,001-5,000 employees
Location
San Mateo, California
News
US Open becomes latest tennis major with Roblox experience
‘Champions of the Court’ offers fans playable matches, rewards and interactive features.
Social Media & Fan Engagement
25 August 2023
Analysis
Five of the best 2023 Women’s World Cup marketing campaigns
With Spain set to meet England in Sunday’s Fifa Women’s World Cup final, SportsPro asked members of the NEW ERA class of 2022/23 to pick out some of their f...
Analysis
17 August 2023
News
Fifa creates gamified Web 3.0 Women’s World Cup metaverse in Upland
Soccer’s governing body continues digital expansion in post-EA world.
Emerging Technology
21 July 2023
News
Fifa expands Roblox presence as platform gears up for Meta Quest VR launch
Women’s World Cup games, highlights and avatars are coming to Fifa World.
Emerging Technology
13 July 2023
Analysis
Simulators, AI commentary and Fortnite… what Wimbledon’s sponsors have planned for the 2023 championships
As the 136th edition of the grass-court Grand Slam gets underway, SportsPro takes a look at how the likes of Barclays, American Express and IBM are activating t...
Analysis
3 July 2023
News
Wimbledon’s new Fortnite plugin seeks to expand tournament’s youth appeal
Tennis Grand Slam also adds new features to Roblox as part of digital strategy.
Emerging Technology
27 June 2023
News
Roblox targets older audiences with dedicated 17+ experiences
Social gaming platform is hugely popular with younger users.
Emerging Technology
23 June 2023
News
NHL launches Roblox experience to reach new and younger fans
League’s puck tracking data will form an integral part of new digital environment.
Performance Technology
27 April 2023
