Japanese fans can now buy from digital sports platform's extensive merchandise range.
5 July 2023
FC Barcelona and Spotify have just completed the first season of their expansive four-year sponsorship deal. Sergi Ricart, the LaLiga club’s chief marketing a...
2 June 2023
Deal signed through league's expanded International Team Marketing Plan.
17 March 2023
Franchises previously allowed just three international partners outside of the US and Canada.
20 October 2022
As the National Basketball Association (NBA) returns for its 77th season, SportsPro presents its annual breakdown of all the key details off the court.
14 October 2022
Multi-year deal, signed in 2021, terminated just weeks before 2022/23 NBA season tips off.
3 October 2022
Multi-year renewal includes presenting partnership for player entrance social media activation.
24 May 2022
As the 26th WNBA season gets underway, SportsPro takes a closer look at the commercial picture in North America’s premier women’s basketball competition.
6 May 2022