Website
Founded
1977
Sector
Technology
Company Size
10,001+ employees
Location
Tokyo, Japan
News
Fanatics launches first online marketplace in Japan with Rakuten pact
Japanese fans can now buy from digital sports platform's extensive merchandise range.
Licensing
5 July 2023
News
Drake collabs, sneaker culture and Ronaldinho’s playlist… What Barcelona and Spotify have learned from one year of working together
FC Barcelona and Spotify have just completed the first season of their expansive four-year sponsorship deal. Sergi Ricart, the LaLiga club’s chief marketing a...
Analysis
2 June 2023
News
LA Clippers take flight with Starlux partnership
Deal signed through league's expanded International Team Marketing Plan.
Sponsorship
17 March 2023
News
NBA expand international sponsor limit to ten this year
Franchises previously allowed just three international partners outside of the US and Canada.
Sponsorship
20 October 2022
Analysis
NBA 2022/23 commercial guide: Every team, the key sponsors and the major TV deals
As the National Basketball Association (NBA) returns for its 77th season, SportsPro presents its annual breakdown of all the key details off the court.
Analysis
14 October 2022
News
Portland Trail Blazers end StormX jersey patch deal early
Multi-year deal, signed in 2021, terminated just weeks before 2022/23 NBA season tips off.
Sponsorship
3 October 2022
News
Golden State Warriors extend ‘US$20m a year’ Rakuten deal
Multi-year renewal includes presenting partnership for player entrance social media activation.
Sponsorship
24 May 2022
Analysis
WNBA 2022 commercial guide: Every franchise, every sponsor, all the major TV deals
As the 26th WNBA season gets underway, SportsPro takes a closer look at the commercial picture in North America’s premier women’s basketball competition.
Analysis
6 May 2022
