Plano, TX
Food
10,001+ employees
Plano, Texas
League sees revenue rise 4% YoY, according to IEG.
Sponsorship
6 February 2023
As the National Basketball Association (NBA) returns for its 77th season, SportsPro presents its annual breakdown of all the key details off the court.
Analysis
14 October 2022
Deal includes social media activations, new products and promotions, with the brand's first marketing campaign to be rolled out ahead of the 2022 season.
Sponsorship
14 June 2022
With the return of the world’s preeminent football league, SportsPro presents a comprehensive rundown of all the major off-field developments from around the ...
Analysis
13 September 2021
All the week's Movers & Shakers in one place.
Movers & Shakers
19 March 2021
Last year, EA Sports and Pizza Hut made headlines with the first ever naming rights deal for a virtual stadium. Now, following esports’ rise during lockdown, ...
Analysis
22 October 2020
As the world’s preeminent football league returns to action for a season of unknowns, SportsPro presents a comprehensive rundown of every team, sponsor and br...
Analysis
10 September 2020
SportsPro meets up with NBA 2K League managing director Brendan Donohue to uncover the competition’s global growth plans, next level engagement, and learn why...
Interviews
8 January 2020