Website
Founded
1965
Sector
Beverages
Company Size
10,000+ employees
Location
Purchase, New York
News
PepsiCo ‘evolve’ Champions League partnership to focus on sustainability
Drinks giant’s CMO says green activations are “natural fit” for Uefa sponsorship.
Sponsorship
22 May 2023
Analysis
MLB 2023 commercial guide: Every franchise, every sponsor, all the major TV deals
SportsPro presents its annual commercial breakdown of the world’s preeminent baseball league and its 30 teams.
Analysis
3 April 2023
News
Women’s Champions League and Women’s Euro 2025 land PlayStation deal
Sony brand become partner of all European women's soccer until 2025.
Sponsorship
22 March 2023
Analysis
MLS 2023 commercial guide: Every franchise, every sponsor, all the major broadcast details
With Major League Soccer (MLS) back underway, SportsPro presents all the commercial information you need to know about the new season.
Analysis
27 February 2023
Analysis
SportsPro Reviews… FanDuel’s live Super Bowl commercial
FanDuel’s month-long ‘Kick of Destiny’ campaign culminated with Rob Gronkowski attempting a 25-yard field goal in the first-ever live Super Bowl ad. In it...
Analysis
15 February 2023
News
Twitter secures major brands for Super Bowl LVII advertising campaigns
Social network woos Anheuser-Busch and Pepsi ahead of NFL showpiece fixture.
Sponsorship
3 February 2023
News
WNBA and NBA name Starry as official soft drink
Newly launched brand will get key plugins at All-Star events as PepsiCo's swaps in new lead product for broad deal.
Sponsorship
2 February 2023
News
Study: MLB sponsorship income grows 5.6% to US$1.19bn for 2022
Sponsorship revenue poised to surge thanks to jersey patch inventory coming in 2023.
Sponsorship
26 October 2022
