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PepsiCo


Founded

1965

Sector

Beverages

Company Size

10,000+ employees

Location

Purchase, New York

PepsiCo ‘evolve’ Champions League partnership to focus on sustainability

Drinks giant’s CMO says green activations are “natural fit” for Uefa sponsorship.

Sponsorship

22 May 2023

MLB 2023 commercial guide: Every franchise, every sponsor, all the major TV deals

SportsPro presents its annual commercial breakdown of the world’s preeminent baseball league and its 30 teams.

Analysis

3 April 2023

Women’s Champions League and Women’s Euro 2025 land PlayStation deal

Sony brand become partner of all European women's soccer until 2025.

Sponsorship

22 March 2023

MLS 2023 commercial guide: Every franchise, every sponsor, all the major broadcast details

With Major League Soccer (MLS) back underway, SportsPro presents all the commercial information you need to know about the new season.

Analysis

27 February 2023

SportsPro Reviews… FanDuel’s live Super Bowl commercial

FanDuel’s month-long ‘Kick of Destiny’ campaign culminated with Rob Gronkowski attempting a 25-yard field goal in the first-ever live Super Bowl ad. In it...

Analysis

15 February 2023

Twitter secures major brands for Super Bowl LVII advertising campaigns
Twitter secures major brands for Super Bowl LVII advertising campaigns

Social network woos Anheuser-Busch and Pepsi ahead of NFL showpiece fixture.

Sponsorship

3 February 2023

WNBA and NBA name Starry as official soft drink

Newly launched brand will get key plugins at All-Star events as PepsiCo's swaps in new lead product for broad deal.

Sponsorship

2 February 2023

Study: MLB sponsorship income grows 5.6% to US$1.19bn for 2022

Sponsorship revenue poised to surge thanks to jersey patch inventory coming in 2023.

Sponsorship

26 October 2022