Purchase, New York
Drinks giant’s CMO says green activations are “natural fit” for Uefa sponsorship.
22 May 2023
SportsPro presents its annual commercial breakdown of the world’s preeminent baseball league and its 30 teams.
3 April 2023
Sony brand become partner of all European women's soccer until 2025.
22 March 2023
With Major League Soccer (MLS) back underway, SportsPro presents all the commercial information you need to know about the new season.
27 February 2023
FanDuel’s month-long ‘Kick of Destiny’ campaign culminated with Rob Gronkowski attempting a 25-yard field goal in the first-ever live Super Bowl ad. In it...
15 February 2023
Social network woos Anheuser-Busch and Pepsi ahead of NFL showpiece fixture.
3 February 2023
Newly launched brand will get key plugins at All-Star events as PepsiCo's swaps in new lead product for broad deal.
2 February 2023
Sponsorship revenue poised to surge thanks to jersey patch inventory coming in 2023.
26 October 2022