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New York Liberty




Sports property

Company Size



Brooklyn, NY

Phoenix Mercury v LA Sparks averages 683k viewers on ESPN

Disney-owned network's 2023 tip-off coverage now the most viewed WNBA regular season game on US pay-TV in 24 years.

Content & Programming

23 May 2023

What the 2023 WNBA season will tell us about the future of the league

‘Growth’ is the word on everyone’s lips as the Women’s National Basketball Association (WNBA) returns for its 27th season. As the teams prepare for tip-...


19 May 2023

WNBA names CarMax as top-tier sponsor

Used vehicle retailer joins AT&T, Deloitte, Google, Nike and US Bank in Changemaker programme.


18 May 2023

YES Network launches DTC service for Yankees games

Service to cost US$24.99 per month or US$239.99 annually

OTT & Digital

30 March 2023

SportsPro Hackathon 2022: Reviewing the top solutions for sport’s sustainable future

Ten universities took part in the second edition of the SportsPro Hackathon from 8th to 10th April, when students were tasked with designing sustainable solutio...


21 April 2022

Why greater media coverage of women’s sport will provide the platform for equality
“We’ve got to keep pushing forward”: Why greater media coverage of women’s sport will provide the platform for equality

Women’s sport has never been more popular, yet mainstream media coverage is still dominated by men. At OTT Summit USA 2022, many speakers argued that increase...


31 March 2022

WNBA scoops ‘US$75m’ investment to drive global growth

North American basketball league hails largest-ever capital raise for a women’s sports property.


3 February 2022

Brooklyn Nets and Webull agree ‘US$30m’ jersey patch deal

Online trading platform replaces Motorola as NBA team’s jersey sponsor.


28 September 2021