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NBC Sports





Company Size

10,000+ employees


New York, USA

Nikola Jokic NBA Denver Nuggets
ESPN and NBC don’t fear Apple and Amazon as NBA rights auction nears

Established sports broadcasters believe combination of linear, digital, and marketing assets is advantage over big tech.

OTT & Digital

18 September 2023

Steve Cohen has bought a team in the TMRW Sports-backed TGL.
New York Mets owner Steve Cohen purchases TGL team

Cohen becomes fourth team owner for league backed by Tiger Woods and Rory McIlroy's TMRW Sports.


7 September 2023

Arthur Blank has become the latest TGL team owner.
Atlanta Falcons owner Arthur Blank snaps up TGL team

Blank's Atlanta-based franchise is third announced by TMRW Sports.


22 August 2023

Report: Notre Dame lands US$10m per year Under Armour extension

Nike and Adidas miss out as Baltimore-based brand commits to increase fee from current US$9m per year contract.


2 August 2023

Patrick Mahomes Kansas City Chiefs NFL
Amazon Prime Video “playing the long game” with NFL’s Thursday Night Football

Prime Video’s global head of sports Jay Marine wants to “build a franchise” during 11-year rights pact.

OTT & Digital

27 July 2023

Premier League Trophy US
Apple unlikely to bid for Premier League domestic rights as it eyes global deals

English soccer’s top flight looks to strengthen US ties with New York office launch.

Media Rights

24 July 2023

Four misconceptions brands have about sponsoring women’s sports

Saving some standout examples, the goodwill towards female athletes has yet to translate into sustained sponsorship investment. SportsPro debunks some of the ex...


14 July 2023

Report: PHF and PWHPA agree to form new women’s ice hockey league

Move will unite the rival organisations and alleviate concerns over two competitions coexisting.

Politics & Governance

30 June 2023