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NBA


Website

https://nba.com

Founded

1949

Sector

Sports property

Company Size

1,001-5,000 employees

Location

New York, USA

MLB wins court ruling forcing Diamond Sports to pay for local rights deals

RSN operator’s request to reevaluate contracts denied.

Media Rights

2 June 2023

With the NBA already onboard, is Zigazoo the social media network sport needs to reach Gen Alpha?

After the NBA announced a multi-year partnership with Zigazoo, SportsPro ventures onto the kid-friendly, TikTok-meets-Reddit style social platform to find out w...

Analysis

2 June 2023

Jimmy Pitaro admits growth of women’s sports makes ESPN rights retentions more difficult

Network chairman says WNBA and NCAA championships value increases are ‘high-class problem.’

Politics & Governance

1 June 2023

F1 to collaborate with Sky on kids broadcast for Hungarian GP

Broadcaster to produce dedicated feed tailored for younger audiences in UK and Germany.

Content & Programming

1 June 2023

Report: Uefa plans player wages and transfers cap

Fixed cap for clubs would run alongside new Financial Sustainability Regulations.

Politics & Governance

1 June 2023

NBA targets Gen Alpha and Gen Z fans with Zigazoo partnership

League to promote challenges and questions to users across children-friendly social network.

Startups

31 May 2023

After launching OTT platforms for the likes of WEC and World Squash, Sportall now wants to “make a big noise” globally

French startup Sportall has quickly made a name for itself in the sports broadcasting space. As well as running its own streaming application, it has also helpe...

Interviews

31 May 2023

Viaplay promotes Cecilia Gave to EVP and head of sports, plus more

All the week’s Movers & Shakers in one place.

Movers & Shakers

26 May 2023