Fans at NHL venue able to buy items from Bread Financial Score & Go store without using checkout.
16 January 2023
Financial services firm agree multi-year deal to feature on NHL franchise's helmets.
17 October 2022
NHL team becomes league’s first to have sponsor for home, away and alternate jerseys.
21 March 2022
Chicago Blackhawks, Tampa Bay Lightning and LA Kings among those signed up.
15 December 2021
Expanded partnership first hurdle for media company's local DTC sports plan.
OTT & Digital
6 December 2021
Deals also struck by Detroit Red Wings, Columbus Blue Jackets and Pittsburgh Penguins.
5 January 2021
US broadcaster hits viewership record on Stanley Cup playoffs opening-day.
14 August 2020
All the week's Movers & Shakers in one place.
Movers & Shakers
21 February 2020