SportsPro digital editor Tom Bassam talks to Mallory Rubin, the editor in chief at The Ringer, about how it approaches its podcasts across sports, entertainment and culture.
They discuss what goes into developing a Ringer podcast series, what the company has learned about what works in the medium, and building communities around shows, while Rubin also reveals how operations and ambitions have changed since a US$200 million acquisition by Spotify early this year.
The Ringer's editor in chief discusses the network's approach to its podcasts across sports, entertainment and culture.