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PODCAST | Matt Rogan on adapting to economic upheaval and acting with social purpose

SportsPro's senior contributor presents a five-point plan to help sports bodies weather the macroeconomic storm to come in the next few years.

1 December 2020 SportsPro
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SportsPro senior contributor Matt Rogan returns to discuss the post-Covid outlook for the sports industry with editor at large Eoin Connolly, completing a picture of the world in 2022.

Rogan outlines a five-point plan to help sports bodies weather the macroeconomic turmoil to come in the next few years, from localisation to government intervention to inflation and pressure on profit margins. Then the conversation shifts to purpose (43.10), and working towards meaningful, tangible change in the wider world through initiatives that grow from within an organisation.  

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