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PODCAST: England Netball, Arsenal and Parkrun – sponsorship strategy with Vitality’s Nick Read

Also, SportsPro senior writer Sam Carp and digital editor Tom Bassam join editor at large Eoin Connolly to touch on the return of F1, the new Club World Cup and Team Ineos.

20 March 2019 Eoin Connolly
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SportsPro senior writer Sam Carp and digital editor Tom Bassam join editor at large Eoin Connolly to discuss the latest machinations in rugby union, as Infront, CVC and IMG bid to buy stakes in a new World Rugby competition and the Six Nations respectively, and the return of Formula One – which marks a controversial comeback for tobacco sponsors. 

There are reflections on a week of big decisions in international soccer – with plans advancing for a two-country Copa America in 2020, expanded Club World Cup in 2021, a 48-team World Cup in 2022, and nine expressions of interest in the 2023 Women's World Cup. In cycling, meanwhile, Ineos founder Jim Ratcliffe's takeover of Team Sky is also on the agenda. 

Finally, Vitality Programme managing director Nick Read lays out the company's sports sponsorship strategy, working with the likes of England Netball, Arsenal and Parkrun, and explains how it serves its goals in the health and life insurance sector.

SportsPro senior writer Sam Carp and digital editor Tom Bassam join editor at large Eoin Connolly to discuss the latest machinations in rugby union, as Infront, CVC and IMG bid to buy stakes in a new World Rugby competition and the Six Nations respectively, and the return of Formula One – which marks a controversial comeback for tobacco sponsors. 

There are reflections on a week of big decisions in international soccer – with plans advancing for a two-country Copa America in 2020, expanded Club World Cup in 2021, a 48-team World Cup in 2022, and nine expressions of interest in the 2023 Women's World Cup. In cycling, meanwhile, Ineos founder Jim Ratcliffe's takeover of Team Sky is also on the agenda. 

Finally, Vitality Programme managing director Nick Read lays out the company's sports sponsorship strategy, working with the likes of England Netball, Arsenal and Parkrun, and explains how it serves its goals in the health and life insurance sector.

Podcast can be found here, via Audioboom

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