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TVG, the official TV and Interactive Wagering partner of the National Thoroughbred Racing Association (NTRA) and a subsidiary of Betfair, has secured the rights to broadcast 18 top-level Japanese horse races in partnership with Emerald Downs. It marks the fifth straight year that the company has increased its coverage of… [Read more]
The Sherwin-Williams Company, a global leader in the manufacture, development, distribution and sale of coatings and related products, has renewed its sponsorship agreement with the National Thoroughbred Racing Association (NTRA).Sherwin-Williams will continue as an Official Supplier to the NTRA through 2011 and will offer the equine industry savings of up… [Read more]
Betfair, the internet betting exchange, has agreed a new five-year deal to sponsor the King George VI and Queen Elizabeth Stakes at Ascot.Under the deal, the three-day meeting will be rebranded as ‘Betfair Weekend’.The track’s most valuable steeplechase will now become the Betfair Ascot Chase, and is likely to form… [Read more]
Length of contract: N/A | Annualised value: N/A | Overall value: US$50 million | Betfair, the online betting exchange, has spent US$50 million to purchase American horse racing television channel TVG (Television Games Network). The deal represents the British company’s first venture into the USA. “We have waited to enter… [Read more]
Irish public service broadcaster RTÉ has reached an agreement with the Association of Irish Racecourses (AIR) that will ensure coverage of the country’s racing calendar remains free-to-air until at least the end of 2011.The Irish Grand National, Power’s Gold Cup, the Champion Stakes and the Irish Derby - the blue… [Read more]