Notes & Insights > Olympics
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West Ham’s Olympic stadium plans dealt blow by Jowell
East London club West Ham United’s new owners David Gold and David Sullivan were dealt a setback today when Olympics Minister Tessa Jowell insisted that the Olympic Stadium must be used to host athletics after the London 2012 Olympic Games.
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Coca-Cola, McDonalds, and Visa are Vancouver’s big winners
Coca-Cola, McDonalds, and Visa are the big winners in the contest for recognition among U.S. fans of the 2010 Vancouver Winter Olympics, according to the results of a study conducted by Turnkey Intelligence.
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Vancouver 2010: An Olympic investment
The city of Vancouver has been preparing for the winter Olympic Games for the last seven years. Despite a global economic crisis, it has succeeded in hitting its sponsorship targets. And for those companies investing in the Games, the 17 days of competition are only the tip of the iceberg in pursuit of the Olympic commercial dream.
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Hosting the inaugural Youth Olympic Games in Singapore
12 February 2010 | Media release | OlympicsMr. Goh Kee Nguan, chief executive, of the inaugural Youth Olympic Games, will lead a special presentation at Sportel Asia, the major international conference to be held in Singapore from March 8th to 10th.
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BSSI debts won’t keep British athletes from Olympics
The £600,000 debts of the British Ski and Snowboard Federation will not stop the country's athletes competing at the Vancouver Olympics next month, even if the BSSI goes into administration.
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NBC braced for “multi-million” loss on Vancouver
US network broadcaster NBC, which paid US$2.2 billion for the rights to the 2008 summer Olympic Games and the 2010 winter Games, anticipates losing some US$200 million on the Vancouver Games next month, despite insisting that advertising.
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IOC expects to make more than $2 billion from US TV rights
The International Olympic Committee expects to secure a more lucrative package for the US television rights to the 2014 and 2016 Olympic Games than the US$2.2 billion NBC paid for the rights to the 2010 Vancouver Games and the 2012 London Games.
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How Rio won the 2016 Olympic Games – Michael Payne writes for SportsPro
25 November 2009 | Media release | OlympicsIn the December/January edition of SportsPro magazine, readers are given a fascinating insight into how Rio de Janeiro won the right to stage the 2016 Olympic Games. Writing exclusively for SportsPro, former International Olympic Committee (IOC) marketing director Michael Payne outlines the ten-point plan that, as a senior strategy advisor to the Rio bid, he developed with the Brazilian bid team which ultimately saw off Chicago, Tokyo and Madrid in October.
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IOC denies Chinese claims of secret deal
The International Olympic Committee has denied accusations that Chinese sports officials arranged a secret deal with IOC members after claims made in a new book by the president of the Chinese Olympic Committee.
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Host of cities expected to bid for 2020 Games
Just days after Rio de Janeiro was awarded the 2016 Olympic Games following one of the longest and most expensive bidding races in sports history, attention is already turning to the likely contenders for the 2020 summer Games.
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The true post-Olympic legacy – Philippe Blatter in SportsPro
Philippe Blatter, president and chief executive officer of Infront Sports & Media, provides a guest column for November’s SportsPro magazine, which examines the sports industry in China a year on from the Olympic Games.
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Golf and rugby sevens confirmed for 2016
Golf and rugby sevens have been officially confirmed as Olympic sports from 2016 onwards, following a vote of the IOC’s membership in Copenhagen. Both sports had previously been recommended by the IOC’s executive board, seeing off squash, baseball, softball, karate and roller sports.
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Rio de Janeiro chosen to host 2016 Olympic Games
Rio de Janeiro has been chosen to host the 2016 Olympic Games by the International Olympic Committee. Chicago was eliminated at the first round of voting between the four bidding cities, with Tokyo the second city to drop out. Finally, Rio beat Madrid in a head-to-head vote.
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UK£5 billion and counting spent on London 2012
The Olympic Delivery Authority (ODA) for the London 2012 Games yesterday announced that contracts worth a total of UK£5 billion have already been awarded to more than 1,000 businesses across the UK to help build the venues and infrastructure for the Games.
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Madrid hopes world record attempt will boost 2016 bid
The organisers of Madrid's bid to host the 2016 Olympic Games will stage a world record attempt to boost the profile of their bid and celebrate the expected addition of golf as an Olympic sport.
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Chicago criticised in IOC’s 2016 analysis
Chicago's bid for the 2016 Olympic Games has been criticised in the International Olympic Committee's Evaluation Commission report, which will be used by the IOC's 106-plus members as a guide when they vote to decide the host city on 2nd October.
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Madrid is best supported 2016 bid
With the final International Olympic Committee decision less than a month away, new research has indicated that the 2016 Olympic Games would be most welcomed in Madrid, Spain. According to German-based agency Sport+Markt some 93 per cent of Spaniards support the Madrid bid.
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IOC agrees to bail out Vancouver 2010
The International Olympic Committee has promised to offer financial support to the organisers of the Vancouver Winter Olympics for any deficit caused by the impact of the recession on corporate sponsorship.
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Vancouver declared ready for Olympic Games
The International Olympic Committee's Coordination Commission for the Vancouver 2010 Olympic Winter Games has announced that the city is ready to host the competition, and given assurances on the budgeting.
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Rugby and golf win IOC 2016 backing
Rugby Sevens and golf have been recommended by the International Olympic Committee's executive board for inclusion for the 2016 Olympic Games, ending the hopes of squash, karate, roller sports, softball and baseball.
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