The world’s 200 most valuable sports properties
SportsPro magazine has published the world's first value ranking of sports properties in its July/August issue, out now.
Unsurprisingly, the National Football League (NFL) is ranked as the world’s most valuable sports property, with a value of US$4.5 billion. It is followed at the top of the table by three other American properties – Major League Baseball (MLB) (US$3.9 billion), the NBA (US$3.35 billion) and Nascar (US$1.9 billion).
The newest property in the list is the Indian Premier League (IPL), which is valued at US$1.6 billion - a staggering achievement for a two-year-old property.
The highest ranked European team property is the Ferrari Formula One team (7th) at a value of US$1.55 billion, followed by Manchester United Football Club (8th) at US$1.495 billion. The most valuable American sports club is the Dallas Cowboys (10th), with the NFL team valued at US$1.278 billion.
Tiger Woods (11th) is the highest rated athlete property with a value of US$1.25 billion, followed by Jack Nicklaus (16th) at US$1 billion. Golfers dominate the athletes' table because of the high earnings from designing golf courses; Tiger Woods is expected to earn over a billion dollars from designing courses in the next decade and will almost certainly eclipse his on-course earnings. David and Victoria’s Beckham Brand Ltd property (88th) is valued at US$375 million.
Many single annual events appear, led by the Wimbledon tennis championships (22nd) valued at US$900 million.
Unsurprisingly, the most valuable competition is the Fifa World Cup (5th) valued at US$1.7 billion, ahead of the Summer Olympic Games (15th) at US$1.04 billion. The Uefa Champions League (13th) is valued at US$1.1 billion, eclipsing the Summer Olympics due to its annual status.
For more information on SportsPro magazine, click here.
Popular articles
Liverpool FC shirt sponsor switches cash to Fifa World Cup after losing biggest contract - 28 January 2010, Notes & Insights
Liverpool’s Fernado Torres and Chelsea’s Didier Drogba ready to play for same team - 29 January 2010, Notes & Insights
Liverpool FC finally secure move away from Anfield…to an office block - 28 January 2010, Notes & Insights
Promotion-chasing Leeds United handed big cash boost - 29 January 2010, Notes & Insights
Corcoran leaves Fenway to start Shamrock Sports Group - 29 January 2010, Movers & Shakers

