Marcus Luer, the chief executive of Total Sports Asia, has used Twitter to announce a new partnership for the official Manchester United tour in Malaysia this summer.

'Just signed a nice deal with TM as official partner of the Man U tour in Malaysia. Watch the papers for some cool promotions,' read the message. TSA already supports TM (Telekom Malaysia)'s sponsorship strategy in relation to its title sponsorship of the Malaysian Football League. "We believe TSA's skill sets match our needs and have engaged them to manage these areas for us on a day-to-day basis," said TM senior vice president Ranbir Singh Nara when that deal was signed.

Total Sports Asia is the continent's leading sports marketing agency.

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