Florida-based destination marketing organisation Experience Kissimmee has signed a three-year deal to become the official destination partner of Premier League side West Ham.
The partnership, which begins from the start of the 2016/17 Premier League season this weekend, will see fans of the east London club benefit from special offers to holiday in Kissimmee, Florida.
“Following this summer’s highly successful US tour, we are delighted to have forged another significant relationship in the States, particularly one that will benefit our supporters,” said West Ham United vice-chairman Karren Brady of the new partnership. “The coming season is as important as they come and we wholeheartedly welcome Experience Kissimmee on board at this most exciting time.
“This is a fantastic opportunity for our fans to take advantage of excellent deals to visit a beautiful part of the world.”
The 2016/17 season marks the first year that West Ham will play their home games at the new London Stadium, which was the venue for the 2012 London Olympic Games. According to the UK’s Daily Mail, the east London team has sold a remarkable 52,000 season tickets for the impending season.