Top-tier English soccer side West Ham United have announced a new three-year partnership with Hantec Markets.
The trading services firm will be the Premier League outfit’s official forex partner until the end of the 2019/20 season, in a deal which will see the company take control of the club’s fantasy soccer content.
In return, Hantec Markets will benefit from extensive brand exposure throughout the team’s London Stadium home ground, and will also be able to incorporate the club’s claret and blue crest across its digital channels.
Karren Brady, vice chairman of West Ham United, said: “I am thrilled to welcome Hantec Markets to the West Ham United family. Hantec Markets’ brand values and ‘trust through transparency’ slogan fit perfectly with West Ham United’s approach and we are very excited about the benefits that the partnership can bring as we continue to grow and develop our corporate identity on a global scale.”
Hayel Abu-Hamdan, chief operating officer of Hantec Markets, added: “We are delighted to have the opportunity to partner West Ham at this exciting time of growth and development for both Hantec Markets and the club. We are one of the longest established FX brands in the global markets, and we believe West Ham’s traditions, the famous loyalty of their supporters and their bright future, mirror our own as a company.
“With ever increasing interest in both the financial markets and the Premier League, we view our respective London bases as a perfect cohesive line-up. We very much look forward to working with the team at West Ham United.”
West Ham moved up to 18th in the Premier League after picking up their first points of the season in a 2-0 win at home to Huddersfield on Monday. They play their next fixture away to West Bromwich Albion on 16th September.