Basketball: Moores Clothing has been signed up for a ninth consecutive season as the official wardrobe supplier to the National Basketball Coaches Association (NBCA). Coaches of NBA teams will be provided with Joseph Abboud Custom suits to wear during the 2017/18 season.
Australian rules football: The women's team of Australian Football League (AFL) side Collingwood have partnered with telecommunications firm Optus. The company's logo will feature on the matchday kit, stadium signage and official website of the AFLW Magpies.
Rugby: English rugby union Premiership champions Exeter Chiefs have appointed SecuTix as their official ticketing technology partner. SecuTix's software will help the club grow their online ticketing business and maximise matchday revenue at their Sandy Park home stadium.
Also in rugby: The Silicon Valley Sevens, a weekend of rugby played in the game's seven-a-side format, has named Penn Mutual Life Insurance Company has a major sponsor of the international fixtures at the event and as the title sponsor of the Collegiate Fall Rugby Classic match. All games will take place at San Jose's Avaya Stadium on 4th and 5th November.
Soccer: Blackburn Rovers have announced a new partnership with The Energy Check. The independent consultancy firm, which analyses utility services, becomes the official social media partner of the third-tier English soccer side.
Also in soccer: Volksbank is the latest partner of second-tier Italian side Vicenza Calcio. The financial institution will have a significant branding presence at the club's Stadio Romeo Menti and in the ‘Casa Vicenza’ hospitality area.
Ice hockey: National Hockey League (NHL) star Leon Draisaitl has announced a partnership with Swiss wearable technology company Vexatec. The startup will supply the Edmonton Oilers center with its Agility Shirt, which takes performance and health measurements and helps athletes improve their game.
Football: Employment screening agency Peopletrail has become the official background check partner of USA Football, the sport's national governing body.