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UNC extends partnership with Wells Fargo

21 August 2013 | Posted in Sponsorship, College Sports, North America | By Rachel Warnes

The University of North Carolina’s (UNC) athletics department has extended its partnership with financial services company, Wells Fargo, for a further five years.

The extended agreement will see Wells Fargo provide two post-graduate scholarships each year for UNC student-athletes. This year Tar Heel football player, Pete Mangum, was the first student to receive the scholarship. The company will also pass on its financial knowledge to UNC students through the creation of the Baddour Carolina Leadership Academy.

It will support the Carolina Fever student rewards programme to help increase attendance and enthusiasm for athletics events, other than just football and basketball, including baseball, field hockey, lacrosse and golf.

The partnership includes joint brand marketing throughout the region.

“At Carolina, our mission is to educate and inspire through athletics, and we are thrilled to have the continued support of Wells Fargo in helping us to achieve that mission,” said Bubba Cunningham, the athletics director at UNC. “Wells Fargo has been a wonderful partner for many years, and this new extended agreement further enhances our collaborative efforts to recognise the outstanding academic and athletic accomplishments of our students, while also helping us to enhance the athletics experience for all students at Carolina.”

“At Wells Fargo, we share the commitment to supporting student athlete achievement and development, both on and off the field,” added Jack Clayton, the regional president of Triangle East Community Banking for Wells Fargo. “Many of our team members and customers in this region are alumni of UNC, or are huge fans of the Tar Heels. This agreement will continue to link us as we work together to make North Carolina a better place for everyone. Our goal is to help build strong and vibrant communities, improve the quality of life and make a positive difference.”

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