St Pauli expands betting partnership

European sports betting provider Bet-at-home has expanded its partnership with second tier German soccer side FC St Pauli.

European sports betting provider Bet-at-home has expanded its partnership with second tier German soccer side FC St Pauli.

According to industry source Sponsors.de, the company has extended and expanded its existing deal with the club for a further season, despite the team's relegation from the top flight.

The deal is believed to be worth around €300,000 and includes a suite of advertising rights across all of St Pauli's platforms.

Bet-at-home first signed a deal with the Hamburg club in late 2011.