Rolling sports business news wrap: Every deal, every day

All the sports business deals as they happen throughout the day.

Rolling sports business news wrap: Every deal, every day

Formula One: German lubricants manufacturer Ravenol has signed a partnership agreement with Force India. The length of the deal was not disclosed but it will at least cover the 2018 Formula One season, which gets underway next month in Melbourne, Australia.

Ravenol’s branding will appear on the Force India’s VJM11 car, and on the race suits of drivers Sergio Perez and Esteban Ocon. The company’s products will also be supplied directly to the Force India development centre in Silverstone, UK. 

Elsewhere, Red Bull have signed an eyewear partnership with US manufacturer DITA.

MONDAY'S BIG STORIES

More motorsport: Nascar's Germain Racing have announced an extension with long-serving primary sponsor Geico. The insurance company's logo will adorn the bonnet of Ty Dillon's number 13 Chevrolet through at least the 2020 Monster Energy Cup Series season.

Shipping company Corsica Linea has taken on title sponsorship of the World Rally Championship's (WRC) Tour de Corse on the Mediterranean island.

Basketball: The National Basketball Association (NBA) is considering hosting pre-season games in India.

Speaking over the NBA All-Star Weekend in Los Angeles, commissioner Adam Silver said: “We have an office in Mumbai, and one of the things we’re looking at, which we hope to do relatively soon, is bring a preseason game to India. A little is dependent on the arena infrastructure, but we’ve heard some good news from the market in terms of Delhi and Mumbai about plans of new arenas."

In other NBA news, an investment group has been formed with the intention of launching an NBA franchise in Louisville, Kentucky.

The Louisville Basketball Investment and Support Group has been backed by Dan Issel, who played for the now-defunct Kentucky Colonels in the 1970s. The group has pledged an initial US$750,000 towards the project, which has already been discussed with Silver.

Baseball: Two Major League Baseball (MLB) franchises, the Washington Nationals and fellow tenants, the Houston Astros, have reached a 12-year naming rights deal for their joint pre-season training base, Ballpark of the Palm Beaches, with Fitteam. The teams and the fitness beverage company will be officially unveil the new stadium name — Fitteam Ballpark of the Palm Beaches — next week.

Elsewhere, the newly formed World Baseball Softball Confederation Europe (WBSC Europe) has announced the signing of Sportradar as its inaugural partner and service provider.

Sportradar’s OTT platform solution will become the first joint initiative of the newly formed WBSC Europe following the historic merger between European Softball Federation (ESF) and Confederation of European Baseball (CEB) last week in Paris.

The platform will provide live and on-demand streaming of a number of baseball and softball tournaments across Europe, as well as supporting national competitions and leagues of member federations in the future.

On the softball side, Northern Lights Community Development Corporation (NLCDC) will be presenting sponsor of the 2018 Junior Men’s World Softball Championships.

Tennis: Three-time Grand Slam winner Stan Wawrinka's matches at the ATP Open 13 in Marseille will be broadcast live on his Facebook page to Switzerland, the Netherlands, Belgium and Luxembourg, courtesy of a sponsor TGV Lyria. 

Squash: The World Squash Federation (WSF) has awarded hosting rights to Malaysia for the 2019 edition of its World Junior Championships. The event will take place at the Bukit Jalil National Squash Centre in Kuala Lumpur.

Horse racing: The Champs-Elysees in Paris is poised to host an innovative street-based horse race later this year. France Galop announced the proposed event, which is set to take place in September. According to reports City Racing, a race group backed by the Jockey Club and Sports Entertainment Limited are presently in talks with France Galop about the staging of the race.

Getting social

Italian soccer giants Napoli have launched new Portuguese-language social media channels in a bid to gain traction in the Brazilian market.

Olá, torcedor do Napoli no Brasil ����! A partir de hoje, este é o canal oficial de comunicação do clube com você! Tudo em português!

Vem com a gente? ��#ForzaNapoliSempre pic.twitter.com/OEp7KcZLjh

— SSC Napoli Oficial (@sscnapoli_br) February 14, 2018

 

Our industry digest will update throughout the day as deals break so check back to make sure you do not miss a story