Solar World AG deal with 1. FC Köln shines on
German soccer club 1. FC Köln have agreed a two-year extension to their premium sponsorship deal with Solar World AG.
The Bonn-based manufacturer of photovoltaic panels will continue as a second-tier partner of the Bundesliga club - below lead sponsor Rewe and kit supplier Reebok - with advertising on TV-visible hoarding's at the team's home Rhein Energie Stadion and access to star player Lukas Podolski as a brand ambassador. According to Sponsors.de, the deal is worth a mid six-figure euro sum.
1. FC Köln, who finished 10th in the Bundesliga last season, also have premium sponsorship deals with Ford, Jack Wolfskin, Credit Suisse and Gaffel.
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Contract Details
- Length of contract: 2 years
- Annualised value: US$450.000
- Overall value: US$900,000
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