Sky Sports to carry PSA World Series Finals
Sky Sports has acquired the exclusive live rights to broadcast next month’s PSA World Series Finals in the UK.
The pay-TV broadcaster will air live coverage of the men's semi-finals and the final, as well as action from the women's WSA World Series Finals.
It will also partner with SquashTV, the PSA's dedicated online and TV operation launched three months ago, to produce coverage.
A highlight of the squash calendar, the PSA World Series Finals is contested by the eight players with the most points from the elite PSA World Series championships throughout 2012. Next year’s edition takes place at The Queen's Club in London from 2nd to 6th January.
Barney Francis, managing director of Sky Sports, said: "This announcement reinforces our commitment to offering a wide variety of live sports for our customers. Sky Sports caters for a broad range of diverse content and our recent rights renewals give us the strongest line up of live sport for our viewers to watch at home or on the move."
PSA chief executive Alex Gough aded: "Last January's coverage of the Finals was extremely well received throughout the squash world and we are delighted to extend the live coverage on Sky Sports into a second season.”
"We were able to showcase all the improvements we have made in televising squash and the 'rubber-stamp' approval of Sky Sports will help a lot towards our case of inclusion into the 2020 Olympic Games."