RFL seeing clearly as it renews partnership with Specsavers

Opticians chain's logo will continue to appear on Super League officials’ kits.

RFL seeing clearly as it renews partnership with Specsavers

Rugby league’s governing body in England, the Rugby Football League (RFL), has renewed its partnership with opticians chain Specsavers.

The new deal will cover the new 2018 rugby league season, which gets underway in early February.

It sees Specsavers’ branding continue to feature on the kits of match officials of the league’s overseen by the RFL, namely the top-tier Super League and second-tier Championship, as well as grassroots competitions.

Specsavers will also continue to support initiatives such as the ‘fifth official’ campaign, which provides young fans with the opportunity to walk out with the referees ahead of matches.

James Read, head of sport sponsorship at Specsavers, said: “Technological advancements in recent years have certainly helped umpires and referees, but we will always rely on their personal judgements too.

“At Specsavers we’re glad to do our bit, where we can, to help ensure that they get the best possible support to do their job. We are also proud to support such an engaging sport from the elite game to grassroots."

Specsavers has supported the club game in England since 2014 and previously sponsored the 2013 Rugby League World Cup, which took place in England, Wales, France and Ireland.