Report: Western Kentucky University to switch to Nike

Hilltoppers to capitalise on recent success with five-year deal.

Report: Western Kentucky University to switch to Nike

Western Kentucky University is reportedly set to announce a new apparel deal with Nike.

Local news organisation WBKO is reporting that the university's athletics department is set to terminate its existing five-year agreement with Russell Athletic, a partner since 2007, to sign a five-year deal with the Oregon-based global sportswear giant.

Western Kentucky began a new US$3.5 million a year term with Russell Athletic last July but will now look to exploit a higher profile after recent on-field success, most notably in football where Hilltoppers teams have won three straight bowl games.

The financial terms of the Nike deal are not yet known, with negotiations still ongoing.