Barcelona extend and expand Damm deal

Spanish soccer giants prolong partnership with Catalan brewery until 2022.

Barcelona extend and expand Damm deal

Spanish soccer giants FC Barcelona have extended and expanded their partnership with Damm, according to Spanish media reports.

The Spanish brewery, which has been a premium partner of the La Liga leaders for 15 years, will continue to serve as a global sponsor of the club for another four seasons until 2022.

The beer brand will also expand its exclusive territories, and is believed to be committing €7 million (US$8.6 million) per season for the new deal, representing an increase on the annual €5 million (US$6.2 million) it currently pays.

Barcelona also has partnerships with breweries Chang Beer, Tecate and Stan Beer.

Barcelona are currently seven points clear at the top of La Liga. They drew 0-0 at home to Getafe CF on Sunday, and travel to the Ipurua Municipal Stadium to take on SD Eibar in their next game on 17th February