Red Bull Media House has secured carriage agreements with two Russian media outlets for several of its sports properties.
In the first of the deals Russian Extreme TV, the country’s first 24-hour television channel dedicated exclusively to action sports, will provide coverage of three world championship series under the Red Bull banner: Red Bull X-Fighters, Red Bull Crashed Ice, and Red Bull Cliff Diving. The coverage will air on the broadcaster’s satellite, cable and pay TV platforms.
Meanwhile Russian streaming site ivi.ru will provide free coverage of a range of movies, TV shows and music videos with Red Bull’s archive. Multi-platform coverage will include the ‘Destination One’ motorsports reality series and highlights of the Red Bull Crashed Ice world championship tour.