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Public broadcast deals for host of German leagues

22 October 2012 | Posted in Broadcast, Sponsorship, Basketball, Handball, Ice Hockey, Soccer, Europe | By James Emmett

German free-to-air broadcasters ARD and ZDF have acquired domestic league rights across three sports in Germany.

Extended deals have been signed with the Beko Basketball League (BBL), the German Ice Hockey League (DEL), and the Handball Bundesliga (HBL) that will see all three broadcast on ARD and ZDF until the end of the 2012/13 season at least.

According to German sports industry specialists Sponsors.de, all three deals will be worth a low-six figure deal each, with the HBL agreement likely to be worth the most.

Meanwhile, second tier Bundesliga soccer side VfR Aalen have confirmed that Scholz, the metal forging, recycling and machinery manufacturer owned by club chairman Berndt-Ulrich Scholz, will remain as the naming rights sponsor of the team's stadium until the end of the 2017/18 season.

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