NFL and FedEx deliver multi-year sponsorship renewal

Global logistics firm maintains relationship forged in 2000.

NFL and FedEx deliver multi-year sponsorship renewal

The National Football League (NFL) has extended its longstanding sponsorship agreement with global logistics firm FedEx.

The multi-year renewal sees FedEx remain the exclusive official delivery service sponsor of the NFL as well as the Super Bowl and Pro Bowl, while the company will also continue to sponsor the NFL Players of the Week and Players of the Year awards.

A charitable component factored into the partnership will see FedEx donate US$2,000 to the USO, a non-profit organisation for America’s military service members, each week during the coming season. Donations will be made in the name of the quarterback and running back selected by fans as players of the week, while an additional donation will also be made in the name of the player of the year during the week of Super Bowl LII.

Financial terms of the agreement have not been released.

“From the very start of our relationship in 2000, FedEx has been a tremendous sponsor and we’re thrilled to extend our sponsorship agreement with them for many seasons to come,” said Renie Anderson, the NFL’s senior vice president of sponsorship and partnership management.

“The positive impact the NFL and FedEx relationship has had on communities across the country is something we are very proud of and we look forward to building on that success in the future.”