The National Collegiate Athletic Association (NCAA) has agreed a long-term extension of its broadcast partnership with the Golf Channel.
The deal will see the NBC-owned pay-TV network continue to provide live coverage of the men’s and women’s annual NCAA Division I Golf Championships until 2029.
The Golf Channel has held the rights to the men’s tournament since 2014, and added the women’s competition to its agreement in 2015. The coverage includes the first day’s final round of stroke play which decides the individual national champions, as well as the second and third day’s eight-team match-play tournament which determines the team national champions.
“This is an important day for NCAA golf, our student-athletes, coaches and fans,” said Joni Comstock, senior vice president of championships for the NCAA. “The partnership with Golf Channel has resulted in live broadcast of several milestone moments in both the men’s and women’s championships over the last several years, and we anticipate more exciting moments in the years ahead.
“Providing access and a media platform that gives our golf student-athletes more visibility and news coverage shows unified support for the game. This also allows others the opportunity to see the outstanding play of our student-athletes who excel in the classroom and on the course.”
Mike McCarley, president of the Golf Channel, added: “There is an inherent passion to traditional college sports on television that we’ve seen translate incredibly well to the golf course. Our partnership with the NCAA has exceeded our expectations because each year the men’s and women’s national championships seem to produce some of the most exciting moments on the golf calendar. The coverage has not only helped elevate the collegiate game, but also introduced some of golf’s future stars to the sport’s broader audience.”