Indian soccer side Mumbai City have announced Bose Corporation as their official sound partner for the remainder of the 2017/18 Hero Indian Super League (ISL) season.
The headphone manufacturer will benefit from in-stadium branding during all matches at the club’s Mumbai Football Arena. First team players will also share their experience using Bose products on their respective social media channels, as well as in other video and marketing content.
“We are very pleased and excited to partner with Bose,” said Ranbir Kapoor. “We share Bose's passion and commitment for excellence, values of which our players bring to the field in this sport. And we warmly welcome Bose to the Mumbai City FC family.”
"We are delighted to team up with Mumbai City FC in this Indian Super League season," added Gaurav Malaviya, commercial leader for Bose India. “Mumbai City FC is among the most exciting clubs in the Indian Super League with a top notch team that continues to push the boundaries in this sport. At Bose, we are equally obsessed with performance - and we share the players' commitment to this well-loved sport.”
Mumbai City remain fifth in the ISL following their 3-1 defeat at home to league leaders Bengaluru FC on Thursday. They will be hoping to climb above fourth-placed Goa when the two teams meet on 28th January.