Premier League giants Manchester United have seen their share price on the New York Stock Exchange (NYSE) reach a record high.
Shares in the club over the past month have risen by almost 14 per cent - valuing the club at US$4 billion.
The 13-time Premier League champions have endured an indifferent start to their campaign, with last weekend’s defeat to Brighton and Hove Albion not doing any favours to dispel rumours of disorder off the pitch – but commercially the club is continuing to flourish.
Just in the last month, the club have entered partnerships with brands such as whisky makers Chivas and Indian finance group ICICI Bank, along with securing a lucrative sleeve sponsorship from American manufacturer Kohler during the offseason.
Shares in Manchester United have been trading on the NYSE since 2012, and over the last two years, they have hit record amounts in revenue. The club is poised to announce profits of almost UK£600 million next month.
United will be hoping their commercial success can translate to the football pitch, when they host Tottenham Hotspur on Monday evening.